TRAM commuters from Shaw and Crompton have been given extra incentive to beat the morning rush hour.
Transport for Greater Manchester has launched the ‘contactless early bird bonus.’ offering savings on the anytime travelcard price to people travelling before 7am on weekdays.
An ‘early bird’ offer was originally piloted in 2018 encouraging people to try to change their travel behaviour to reduce congestion across the city-region.
The bonus is available to customers paying for their travel by contactless. To benefit, passengers touch-in at the smart reader at the start of their journey before 7am.
They should then touch out at the end of their journey as usual – this can be after 7am.
As long the customer’s other journeys that day are not started between 7am and 9:30am, they will be eligible for a one-day travelcard capped at the off-peak rate.
For example, an off-peak one-day travelcard for all zones will be capped at £4.90 – this gives a saving of £2.20 off the anytime peak cap price of £7.10.
Mayor of Greater Manchester, Andy Burnham, said: “Hopefully the offer will tempt more people to try Metrolink instead of jumping in the car in the morning.
“Congestion is a big problem across Greater Manchester and it’s one that’s exacerbated during the morning peak when everyone is commuting at the same time.
“We all have a role to play if we’re to tackle congestion but by encouraging people out of their cars and onto Metrolink, one of the greenest forms of transport, we’re also tackling air pollution as well.”
“Employers are also encouraged to offer more flexible start and finish times for their workforce to encourage people to travel outside of the traditional peak times, when congestion and crowding on our roads and public transport network is most likely.”
TfGM’s Customer Director, Stephen Rhodes, said: “We’re always looking at ways to give customers value for money, so introducing a new ‘contactless early bird’ offer was an easy decision to make.
“The ‘contactless early bird bonus’ offers Metrolink customers the lower off-peak daily cap when travelling before 7am, helping to spread out passenger journeys and reduce tram overcrowding at peak times, as well as aiming to tackle congestion on our region’s roads.”